Ludely

Where gamification and marketing come out to play.

Ludely helps brands turn engagement into a game worth playing. Create your own gamified campaign, track player behavior, and watch your audience play, connect, and return for more.

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Marketing gamification transforms passive viewers into active players. By introducing game mechanics—challenges, rewards, leaderboards—brands create memorable experiences that drive measurable business outcomes.

Unlike traditional ads that interrupt, gamified marketing invites participation. Players willingly engage for minutes or hours, associating positive emotions with your brand while you collect valuable behavioral data.

Players spend 5x more time with gamified experiences

Interactive challenges drive action better than static content

Memorable gameplay keeps your brand top-of-mind

💡 The average player spends 12+ minutes in a gamified marketing experience—compared to 8 seconds on a traditional banner ad.

Transform Customer
Engagement Through Gaming

Real results from real campaigns

28,500
Players
114% of target
60%
Activation Rate
17,100 active players
6.2%
Energy Reduction
During peak hours
2.5x
Retention Lift
Across all game types

Powershop Summer Energy Challenge Results

We're a team of game designers, marketing strategists, and creative technologists who believe the future of marketing is playable. Since 2019, we've partnered with brands from energy to retail, creating gamified experiences that generate real results.

Our sweet spot? Turning complex products into simple, engaging games that educate customers while entertaining them. We've designed over 50 campaigns, engaged 20M+ players, and won awards for making marketing actually fun.

Gamification campaigns for Fortune 500 brands
Players engaged through our platforms
🏆

Industry Recognition

🎮

G2 Reviews

TechCrunch, Wired, AdWeek

Three Game Types,
Unlimited Possibilities

Psychology-based game design for every player type

🧠

Knowledge Games

Trivia

Test player knowledge with timed questions. Perfect for education and brand awareness campaigns.

🎮

Skill Games

Platformer

Real-time gameplay requiring reflexes and timing. Engage players with interactive challenges.

🎰

Luck Games

Roulette

Chance-based outcomes for instant gratification. Drive engagement with exciting prize mechanics.

Powered by Enterprise Features

Real-time Leaderboards
Achievements & Badges
Reward Systems
Campaign Analytics
White-label Ready
Multi-tenant Support

Choose your game

Don't just take our word for it—experience gamification firsthand. Pick a cartridge, load it up, and see why interactive experiences captivate audiences better than any banner ad ever could.

Watch patterns evolve in this classic automaton

Stack blocks in this timeless puzzle challenge

Master gravity and land safely on the moon

CASE STUDY

Powershop Summer
Energy Challenge

How gamification drove measurable behavioral change and customer engagement for New Zealand's leading energy retailer.

Campaign Goal

Engage energy customers during peak summer usage while reducing load on the grid

Duration

December 2024 - February 2025 (Summer peak season)

Impact

850 MWh total energy saved, 2,850 new customer acquisitions

💡

Key Insight

Players engaging with all three game types showed 2.5x higher retention rates and demonstrated sustained behavioral change beyond the campaign period.